ChatGPT said: Join our team as a Remote Social Media Creative Strategist, crafting innovative campaigns to drive brand engagement. Salary £35K–£45K per year, UK-based applicants only.

About Social Media Strategist

We are looking for a dynamic, strategic, and creatively driven Social Media Creative Strategist to join our growing team. In this remote role, you’ll be responsible for shaping and executing innovative social media campaigns that resonate with target audiences, amplify brand presence, and drive engagement across platforms.

As a Social Media Creative Strategist, you will collaborate with content creators, designers, and marketing professionals to develop compelling narratives and visual assets that align with our brand voice and marketing goals. You’ll play a key role in setting the creative direction for social media, ensuring content is engaging, on-trend, and results-driven.

This is a fantastic opportunity for someone with a passion for social media, a deep understanding of trends and audience behavior, and the ability to turn data insights into strategic creative campaigns. If you thrive in a fast-paced, remote working environment and have a track record of successful social strategy development, we’d love to hear from you.

Key Responsibilities of Social Media Strategist

  • Develop and lead creative social media strategies tailored to specific business goals and target audiences.
  • Plan and execute social media campaigns across platforms including Instagram, LinkedIn, TikTok, Twitter (X), Facebook, Pinterest, and YouTube.
  • Work collaboratively with the content, design, and video teams to create and deliver engaging, platform-specific content.
  • Identify emerging trends and cultural moments to inform real-time content and campaign opportunities.
  • Use data and performance insights to iterate and improve content strategy and creative approach.
  • Present ideas and strategies to clients and internal stakeholders with clarity and confidence.
  • Ensure all content is aligned with brand guidelines, tone of voice, and messaging standards.
  • Conduct competitor and market research to inform strategic direction and content innovation.
  • Collaborate with paid media teams to align organic and paid content strategies.
  • Monitor and evaluate campaign performance and provide regular reporting and insights.
  • Maintain a deep understanding of each social media platform’s algorithm, best practices, and features.

About Social Media Strategist

  • You are a creative thinker with a passion for storytelling and social-first content.
  • You thrive on collaboration and have excellent communication skills.
  • You’re highly organized, proactive, and able to manage multiple projects simultaneously.
  • You’re data-informed and understand how to balance creativity with performance.
  • You have a strong visual eye and a solid understanding of design, video, and multimedia content creation.
  • You’re comfortable presenting ideas and reports to clients and stakeholders.

Skills & Qualifications of Social Media Strategist

  • Proven experience in a social media strategist or creative strategist role (minimum 3 years).
  • Strong portfolio showcasing social media campaigns you’ve led or contributed to.
  • Deep understanding of social media platforms, trends, and content formats.
  • Demonstrated experience working with analytics tools (e.g. Sprout, Hootsuite, Later, Meta Business Suite, Google Analytics).
  • Proficiency in creative tools such as Canva, Adobe Creative Suite, or similar.
  • Strong copywriting and editing skills for social media.
  • Ability to think conceptually and translate abstract ideas into concrete campaigns.
  • Experience working in an agency environment is a plus.
  • Bachelor’s degree in Marketing, Communications, Media, or a related field preferred (but not required).

What We Offer in Social Media Strategist

  • Competitive salary (£35K–£45K based on experience).
  • Flexible remote work with a supportive and collaborative culture.
  • 25 days of annual leave plus public holidays.
  • Company laptop and any software/tools you need to do your job.
  • Personal development budget and career progression support.
  • Opportunity to work with leading brands and exciting projects.
  • Regular virtual team socials and connection opportunities.

Our Culture

We are a forward-thinking, digitally native company that values creativity, collaboration, and authenticity. As a remote-first team, we emphasize trust, transparency, and work-life balance. Our people are at the heart of everything we do, and we aim to foster an environment where everyone feels supported and empowered to do their best work.

We celebrate diversity and are committed to creating an inclusive environment for all employees. If you’re passionate about social media and looking for a role where your creativity and strategic mind can thrive, we encourage you to apply.

How to Apply as Social Media Strategist

To apply, please submit:

  • Your CV
  • A short cover letter explaining why you’re a great fit for this role
  • A portfolio or examples of your previous social media work (campaigns, content, or strategy decks)

We review applications on a rolling basis, so early applications are encouraged.

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