Social Media & Content Executive Simple Company Crawley, UK
Role: Social Media & Content Executive Function: Marketing | Organic Marketing | Social Media Responsibility: Digital Marketing, Social Media Performance, Content Management Reports to: Performance & Marketing Manager Location: Gatwick Head Office (Crawley) Compensation: £27,500k + 20 Days Paid Holiday + Bank Holidays Our core values: • Be Fearless and Take Risks. – Venture fearlessly. Succeed boldly. • Community of Champions. – Rising together, the collective spirit of our champion community. • Success by Design. – We are change innovators at heart, curators by design. • Committed to the Cause. – Mission-driven excellence, our pledge to positive change in every endeavour. • Get (sh)it done & Rewrite the rules – Start Strong, finish strong, Dare to be different. STYRKR breaks moulds, inspires change and delivers results. Background: The Simple Company is a leading innovator in the wellness and sports nutrition manufacturing industry, dedicated to producing the highest quality…
• Get (sh)it done & Rewrite the rules – Start Strong, finish strong, Dare to be different. STYRKR breaks moulds, inspires change and delivers results. Background: The Simple Company is a leading innovator in the wellness and sports nutrition manufacturing industry, dedicated to producing the highest quality products that fuel athletes and fitness enthusiasts worldwide. At the heart of our success is a commitment to cutting-edge science, sustainability, and a dynamic team environment where every member plays a crucial role in driving our mission forward. Our dedicated team of A-players are based just outside of Gatwick in West Sussex. Over the last few years, we’ve been building the STYRKR brand, D2C and B2B models in order to fulfil our vision of global domination. As of now products from our own brands and our growing client base are sold and distributed across the UK, USA, EU as well as Asia and South America. Due to a recent surge in growth, we’ve been making changes to our long-term strategy in order to drive efficient expansion of our Operations. Reporting directly to the Performance & Marketing Manager, the Social Media & Content Executive will be managing our owned media and content Marketing, ensuring the strategic direction is followed and that we are seeing growth of our brands across all owned online channels. This role requires a blend of marketing knowledge, strategic thinking, a creative mindset and commercial acumen to navigate the complexities of the wellness, fitness and sports nutrition online landscape. We are looking for a commercially driven, creative thinker with strong communication skills and a proven track record of delivering marketing initiatives on time, making demonstrable improvements and working to KPIs. Alongside this, you will be required to live and breathe our core values. Main Accountabilities: • Develop and execute a comprehensive social media strategy aligned with our brand identity, target audience, and marketing objectives. • Create engaging and on-brand content for social media platforms, including but not limited to Facebook, Instagram, Twitter, LinkedIn, and TikTok. • Plan and schedule social media posts, ensuring consistent and timely delivery of content that resonates with our audience. • Monitor social media channels, respond to comments/messages, and engage with followers to build community and foster positive relationships. • Collaborate with the marketing team to brainstorm and execute creative campaigns, contests, and promotions that drive user engagement and increase brand visibility. • Stay informed about industry trends, platform updates, and emerging social media technologies to incorporate innovative strategies into our social media efforts. • Track and analyse key performance metrics, such as engagement, reach, and conversion rates, to evaluate the effectiveness of social media campaigns and optimise performance. • Assist with content creation for other digital channels, including email marketing, blog posts, website copy, and multimedia content as needed. • Support the development of social media guidelines, best practices, and training materials to ensure consistency and quality across all social media channels. • Collaborate with internal teams, external partners, and influencers to amplify our brand message and reach new audiences effectively. Success in 6 months: • Demonstrable growth in online visibility and sales • Consistently hitting KPIs and targets • Clear strategy created for future growth • Successful campaign planning and execution Success in 12 months: • Significant growth in online following & consistent content • The development of a clear content strategy in line with the requirements of the business • Smashing through targets • The Content & Social Media channels hitting all KPIs • There are no delays in the roll out of marketing initiatives • Clear strategy in line with company growth Success in 24 months: • Through continued strategy and development, we are top of the pack in digital presence and online visibility across the UK/EU/USA and further markets. • Our online campaigns/initiatives can be delivered at high efficiency to meet the demands of the mass consumer market. • Have implemented a handful of new processes or technologies that have forever changed the way we do things for the better • With your contribution, STYRKR has seen unprecedented growth and is achieving excellence. Attitude: You, • Will take complete ownership of your successes and failures. Full accountability is key. • You have mastered the art of marketing. • Are entrepreneurial with the ability to see the bigger picture and adapt to unexpected change when necessary. • Have a proactive approach to everything you undertake;; • Confident in building long-term relationships with our team and external partners; • Not be scared to break the mould and think outside of the box • Able to motivate people to hit deadlines and pick up the phone to get things done • Be able to manage nurture and grow the marketing team • Be driven in all that you do • Have a strong commercial acumen Experience & skills: • Proven experience in social media management and content creation, preferably in a digital marketing agency or similar environment. • Strong writing and editing skills with the ability to create engaging, persuasive, and error-free content for various digital platforms. • Proficiency in social media management tools (e.g., Hootsuite, Buffer, Sprout Social) and analytics platforms (e.g., Facebook Insights, Instagram Insights, Google Analytics). • Creative mindset with a passion for storytelling and visual communication. • Excellent organisational skills and attention to detail, with the ability to manage multiple projects simultaneously and meet deadlines. • Strong interpersonal skills with the ability to collaborate effectively across teams and communicate ideas clearly. • Knowledge of SEO best practices and basic graphic design skills are a plus. • Familiarity with Adobe Creative Suite (Photoshop, Illustrator) and video editing software (e.g., Adobe Premiere Pro, Final Cut Pro) is a plus. The benefits of working at the STYRKR: • Building your skills and being part of a growing team. Our diverse range of brands ensures that no two days are the same – with opportunities to broaden your skill set at every turn. We’re committed to ensuring that all of our team are constantly developing and evolving toward their own personal goals and you would be no exception! • Ongoing mentoring. You will get many hours of 1-on-1 mentorship from your line manager. • Start-up sensibilities. You have the rare opportunity to work with a rapidly growing and have a huge impact on how we do things. • We are a vertically integrated company, which makes us very agile and gives us a competitive advantage within the marketplace. • A sociable and driven environment. We strive to build and grow in everything we do Company Benefits; • Casual dress code • Company events • On-site parking • Staff discount • Staff pension • 20 days holiday plus bank holidays • International travel opportunities • Competitive Salary • Bonuses Schedule: Office-based: Monday to Friday 09:00 – 17:30 STYRKR is committed to creating a diverse and inclusive work environment, where all of our employees have equal access to opportunities and everyone’s voices are heard. We respect and value all differences (seen and unseen) and strongly encourage applications from all backgrounds, which will be considered regardless of race, colour, religion or belief, gender expression, sexual orientation, national origin, pregnancy and maternity, disability, or age. Due to the evolving nature of the business, the job holder may be required to carry out duties that are not detailed within this job description