Senior Paid Social Manager | £36K–£45K UK
About Senior Paid Social Manager
We are a fast-growing digital marketing agency focused on delivering data-driven results for brands across various sectors including eCommerce, lifestyle, technology, and services. Our team combines strategic thinking with creative execution to build and scale high-performing campaigns across paid media channels.
As demand continues to grow, we are expanding our Paid Social team. We are seeking a Senior Paid Social Manager who is results-oriented, analytical, and passionate about digital marketing. If you thrive in a fast-paced environment and want to take ownership of client campaigns while mentoring others, this is the ideal opportunity for you.
The Role Senior Paid Social Manager
As a Senior Paid Social Manager, you will take the lead on developing and executing paid social strategies across multiple platforms including Meta (Facebook and Instagram), TikTok, LinkedIn, and other emerging channels. You will serve as the strategic lead for client accounts, working collaboratively with cross-functional teams to deliver measurable business results.
This role combines performance marketing expertise with team leadership and client relationship management. You’ll be responsible for managing large budgets, optimizing campaigns based on performance data, and ensuring the highest quality of work is delivered at all times.
Key Responsibilities of Senior Paid Social Manager
- Develop and execute paid social strategies tailored to client goals including brand awareness, lead generation, and online sales.
- Manage campaign planning, set-up, execution, and optimization across platforms such as Facebook, Instagram, TikTok, Pinterest, LinkedIn, and Snapchat.
- Analyze campaign performance using Meta Ads Manager, Google Analytics, and other tools to identify opportunities for improvement.
- Prepare and deliver performance reports to clients with clear insights and strategic recommendations.
- Act as the main point of contact for your clients, leading meetings and communicating campaign results with clarity and confidence.
- Collaborate with creative teams to brief in engaging ad assets, support A/B testing, and ensure content aligns with best practices.
- Mentor junior members of the paid media team, review campaign builds, and provide guidance to support their growth and development.
- Stay up to date with industry trends, platform updates, and competitor activity to keep your strategies cutting-edge and effective.
Requirements in Senior Paid Social Manager
- Minimum 3 years of hands-on experience managing paid social campaigns across multiple platforms including Meta.
- Demonstrated success managing performance-focused campaigns and working with monthly budgets from £5,000 to £100,000+.
- Strong understanding of advertising metrics (ROAS, CPA, CTR, CPM, etc.) and experience working in data-led environments.
- Proficiency in campaign tracking, pixel implementation, audience segmentation, and retargeting strategies.
- Excellent client-facing communication skills, with experience presenting campaign insights and handling client feedback.
- Strong attention to detail and a proactive approach to problem-solving and campaign optimization.
- A passion for digital marketing, paid media innovation, and continuous learning.
- Experience with eCommerce, lead generation, or direct-to-consumer (DTC) brands is a strong advantage.
Desirable Skills
- Familiarity with tools such as Google Tag Manager, GA4, or third-party attribution tools like Triple Whale or Northbeam.
- Understanding of conversion rate optimization (CRO) and landing page performance strategies.
- Experience creating or managing user-generated content (UGC) campaigns in a paid social context.
- Previous agency-side experience working across multiple accounts.
What We Offer in Senior Paid Social Manager
- Competitive salary between £36,000 and £45,000 per year, depending on experience.
- 25 days of annual leave, plus bank holidays.
- Remote-first working model, with optional access to office space.
- Flexible working hours and autonomy over your schedule.
- Budget for professional development, certifications, and training.
- A collaborative, inclusive culture where your input is valued and your career growth is supported.
- Regular team events, performance recognition, and growth opportunities within the agency.
Working Hours
You will be expected to work standard UK business hours with some flexibility. We value results over micromanagement and encourage independent working.
Why Join Senior Paid Social Manager Us
This role offers the opportunity to play a key part in shaping the future of our paid social offering. You won’t just be managing campaigns — you’ll have a voice in shaping strategy, refining processes, and helping grow our client base. We believe in giving our team members the freedom to innovate, experiment, and lead.
We are an agency that values trust, creativity, and performance. Our environment is dynamic and supportive, with a strong emphasis on continuous improvement and delivering meaningful results. If you are looking to take the next step in your career and work in an environment where your contributions directly impact client success, we would love to meet you.
Application Process in Senior Paid Social Manager
- Submit your CV and a short cover note outlining your experience and interest in the role.
- First-stage interview with the Head of Paid Media to explore your background and expectations.
- Task-based assessment to showcase your strategic thinking and campaign execution skills.
- Final interview with the wider team to ensure mutual fit.
We aim to complete the hiring process within two weeks of application.
Equal Opportunities in Senior Paid Social Manager
We are an equal opportunity employer. We welcome applicants from all backgrounds and are committed to building a diverse and inclusive team