Remote SEO Specialist

We are seeking a skilled and detail-oriented On-Page & Off-Page SEO Specialist to join our dynamic digital marketing team. In this role, you will be responsible for optimizing website content to improve search engine rankings, enhance user experience, and drive organic traffic to our e-commerce platform. Your expertise in SEO best practices, keyword research, and content optimization will be crucial in boosting the visibility and performance of our web pages. Additionally, you will be tasked with implementing and monitoring technical SEO strategies to ensure the website is structured efficiently for search engine crawling and indexing.

Remote SEO Specialist || Key Responsibilities:

  1. Keyword Research: Conduct thorough keyword research to identify high-value search terms and phrases relevant to our industry and target audience. Utilize tools like Google Keyword Planner, SEMrush, and Ahrefs to analyze keyword trends and search intent, helping to create content that aligns with user needs.
  2. Content Optimization: Optimize website content, including meta tags, headings, URLs, and internal linking, to align with SEO best practices. Ensure that each page has a clear focus keyword, optimized headings, and well-structured content that provides value to readers.
  3. Technical SEO Implementation: Implement and manage technical SEO elements such as schema markup, structured data, canonical tags, and XML sitemaps. These efforts will improve crawling and indexing by search engines and help achieve better search visibility.
  4. Collaboration with Content Creators: Work closely with content creators to ensure all web content follows SEO guidelines and is optimized for search engines. Provide feedback on content structure, keyword usage, and readability to enhance its performance.
  5. Site Speed Optimization: Collaborate with developers to optimize the website for faster load times and mobile-friendliness. Ensure Core Web Vitals metrics, such as page speed, responsiveness, and visual stability, meet SEO standards.
  6. User Experience Enhancements: Improve the readability and structure of content to enhance user engagement and search engine rankings. Focus on creating an intuitive navigation system and clear content hierarchy to guide users seamlessly through the website.
  7. Regular SEO Audits: Conduct comprehensive SEO audits to identify and resolve technical issues such as broken links, duplicate content, improper redirects, and crawl errors. Ensure the website is fully optimized for search engine indexing.
  8. Search Engine Directives: Ensure proper implementation of robots.txt files and meta robots tags to manage search engine directives. Regularly review these elements to prevent indexing errors.
  9. Core Web Vitals Optimization: Focus on optimizing website elements for Core Web Vitals, ensuring the site meets performance benchmarks for page speed, responsiveness, and visual stability.
  10. Performance Monitoring: Monitor website performance using SEO tools such as Google Analytics, Search Console, SEMrush, and Ahrefs. Regularly report on search rankings, organic traffic, and conversion metrics to assess the effectiveness of SEO strategies.
  11. International SEO: Implement hreflang tags to ensure correct language and regional targeting of content. Optimize the website for international SEO to capture a broader audience.
  12. Competitor Analysis: Analyze competitor websites to identify areas for improvement and gain insights into effective SEO strategies. Use this analysis to fine-tune our approach and stay competitive in the market.
  13. Collaboration with Developers: Work closely with web developers to implement technical SEO recommendations. Ensure that SEO considerations are integrated into the website development process.
  14. SEO-Optimized Landing Pages: Assist in creating SEO-optimized landing pages and product descriptions to boost organic traffic and improve search visibility.

Remote SEO Specialist || Qualifications:

  • Remote SEO Specialist Proven experience as an On-Page SEO Specialist or similar role, with strong knowledge of technical SEO best practices.
  • Remote SEO Specialist Familiarity with leading SEO tools such as Ahrefs, SEMrush, Moz, and Screaming Frog.
  • Strong understanding of HTML, CSS, and basic coding for implementing SEO changes.
  • Experience with schema markup, structured data, canonical tags, and sitemaps.
  • Knowledge of technical SEO best practices such as page speed optimization, Core Web Vitals, and mobile-friendliness.
  • Experience working with content management systems like WordPress and Shopify.
  • Remote SEO Specialist Ability to analyze data and metrics to identify trends and opportunities.
  • Excellent communication and collaboration skills.
  • Remote SEO Specialist Attention to detail and ability to manage multiple tasks simultaneously.
  • Remote SEO Specialist Familiarity with JavaScript SEO and rendering issues is a plus.
  • Remote SEO Specialist Experience in E-Commerce marketing is highly desirable.

Education:

  • Bachelor’s degree in Marketing, Communications, Information Technology, or a related field is preferred.

Benefits:

  • Competitive salary based on experience.
  • Remote work options.
  • Opportunities for professional growth and skill development.
  • Paid time off and holidays (if applicable).

Working Days & Timings:

  • Monday – Friday: 4 PM to 1 AM with a one-hour break.
  • Saturday: 2 PM to 6 PM.

How to Apply: Submit your resume, cover letter, and examples of previous SEO work.

Job Type: Full-time

Pay: Rs70,000.00 – Rs80,000.00 per month

Experience:

  • ON-Page & OFF-Page SEO: 3 years (Required)

Application Questions:

  1. How do you conduct keyword research for on-page SEO?
  2. How do you approach optimizing images and videos on a webpage?
  3. How do you decide the optimal URL structure for a page?
  4. How does on-page SEO differ for blogs versus product or service pages?

This role offers an excellent opportunity for an experienced SEO professional to contribute to a growing e-commerce platform while expanding their expertise in on-page and technical SEO strategies.

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