Remote Paid Social Specialist @Builder.ai – Apply Now!
About Builder.ai
At Builder.ai, we’re transforming the way software is built. Our platform empowers anyone—regardless of tech knowledge—to bring their ideas to life through custom software solutions. We blend AI and human expertise to deliver faster, smarter, and more cost-effective development. We’ve been recognized by the Financial Times as one of Europe’s fastest-growing companies and backed by top-tier investors. As we scale globally, we’re looking for talented individuals who want to shape the future of technology—and that’s where you come in.
The Role: Paid Social Specialist (Remote)
We’re seeking a data-driven and creative Paid Social Specialist to join our high-performing global marketing team. In this role, you will be the engine behind our paid social campaigns—conceptualizing, executing, optimizing, and scaling campaigns that drive awareness, engagement, and lead generation across multiple platforms.
As a key player in the growth marketing function, you’ll work closely with performance marketing, design, analytics, and sales enablement to craft and deliver compelling paid social media experiences. You’ll own end-to-end campaign performance and bring a growth mindset to every test, iteration, and report.
This is a fully remote position, open to candidates globally, with flexibility in work hours and location.
What You’ll Do in Paid Social
- Strategize, create, manage, and optimize paid social campaigns across channels including (but not limited to) LinkedIn, Meta (Facebook/Instagram), TikTok, and X (formerly Twitter).
- Collaborate with design and content teams to develop compelling creatives and messaging tailored to specific audience segments.
- Use analytics platforms (Meta Ads Manager, LinkedIn Campaign Manager, Google Analytics, etc.) to monitor performance, measure KPIs, and deliver actionable insights.
- Conduct A/B testing on creatives, messaging, and audience targeting to improve performance.
- Manage campaign budgets effectively to achieve defined performance goals such as CPL, ROAS, and CAC.
- Work closely with the data team to report on campaign performance and present insights to stakeholders.
- Stay updated with the latest trends, tools, and best practices in paid social media marketing.
- Proactively identify new opportunities and emerging platforms to test and scale.
- Align paid social strategy with broader marketing initiatives and business objectives.
What We’re Looking For Paid Social
- 3+ years of hands-on experience managing paid social campaigns at scale.
- Proven experience working with B2B or SaaS brands is highly desirable.
- Deep knowledge of LinkedIn and Meta ad platforms; bonus if you’ve worked with TikTok, Reddit, and X.
- Strong understanding of campaign optimization techniques and analytics.
- Experience with conversion tracking, pixels, and data attribution models.
- Proficiency in tools such as Google Analytics, HubSpot, Excel/Google Sheets, and Looker/Tableau.
- A/B testing skills and a clear understanding of performance metrics.
- Ability to write compelling ad copy and brief creatives effectively.
- Highly organized, self-motivated, and capable of managing multiple campaigns simultaneously.
- Strong verbal and written communication skills.
- Adaptability and an experimental mindset—you’re always testing, learning, and improving.
Why You’ll Love Working at Builder.ai
- Remote-first culture: Work from anywhere while staying connected to an inclusive, collaborative, and global team.
- Career growth: We invest in your development with mentorship, learning budgets, and career pathing.
- Innovative team: Join a dynamic, fast-paced team that thrives on creativity and experimentation.
- Global impact: Work on campaigns that reach audiences in North America, Europe, Asia, and beyond.
- Ownership & autonomy: You’ll have the freedom to run your own campaigns, backed by support from leadership and cross-functional teams.
- Tech-forward tools: Use the latest tools and technologies to get the job done faster and smarter.
- Diversity matters: Builder.ai celebrates diverse perspectives and people. We’re building software for everyone—and that includes our team.
Compensation & Perks in Paid Social
- Competitive salary tailored to experience and location
- Annual performance-based bonuses
- Flexible work hours
- Annual learning & development allowance
- Health and wellness support
- Home office setup stipend
- Virtual events, team off-sites, and happy hours
Our Hiring Process in Paid Social
We value your time and ours. Here’s what you can expect from our streamlined hiring process:
- Initial call with our Talent Team (15–30 minutes)
- Interview with Hiring Manager to assess fit and experience
- Practical Task or Campaign Review (depending on experience)
- Final Interview with Marketing Director or CMO
- Offer & Onboarding 🎉
We aim to keep the process transparent, supportive, and efficient.
Ready to Build Your Future?
If you’re passionate about digital marketing, thrive on creative performance, and love scaling campaigns globally, we want to hear from you. At Builder.ai, your work directly impacts how businesses innovate and grow.
Apply today and be part of a movement to simplify software and empower businesses everywhere.