Paid Media Consultant | £39K–£45K per Year | UK
Job Overview of Paid Media Consultant
Are you a data-driven digital marketing professional with expertise in paid media campaigns? Do you have experience managing pay-per-click (PPC) campaigns, social media advertising, and display advertising? If so, this opportunity may be the perfect fit for you.
We are seeking a highly skilled Paid Media Consultant to join our team. The role involves developing, executing, and optimizing digital advertising campaigns to achieve business objectives. The successful candidate will play a crucial role in driving measurable results through well-structured media strategies. This position offers a competitive salary of £39K–£45K per year and an opportunity to work in a dynamic and results-oriented environment.
We are a leading digital marketing agency specializing in paid media advertising, PPC campaigns, and social media marketing. Our team is dedicated to helping businesses maximize their online presence and achieve measurable growth through data-driven advertising strategies.
With expertise across multiple platforms, including Google Ads, Meta (Facebook & Instagram) Ads, LinkedIn Ads, TikTok Ads, and YouTube Ads, we create highly targeted campaigns that drive engagement, conversions, and return on investment. Our approach is based on continuous optimization, ensuring that every advertising pound is spent efficiently to deliver the best possible results.
Our team consists of experienced paid media consultants, strategists, and digital marketing specialists who stay ahead of industry trends and platform updates. We work closely with businesses of all sizes, from startups to established brands, tailoring our strategies to meet their unique objectives. Whether it’s performance marketing, remarketing, audience segmentation, or conversion tracking, we provide expert solutions that help brands scale and succeed in the competitive digital landscape.
At our core, we believe in transparency, innovation, and performance-driven marketing. We provide detailed analytics, regular performance reports, and actionable insights to ensure our clients are always informed about their campaign performance. Our mission is to help businesses grow through intelligent, results-oriented paid media strategies.
If you are looking for a dedicated team of paid media experts to enhance your digital advertising efforts, we are here to help. Partner with us to take your paid media campaigns to the next level.
Role Responsibilities of Paid Media Consultant
The Paid Media Consultant will be responsible for managing a portfolio of digital advertising campaigns across multiple platforms. The ideal candidate should have strong analytical skills, strategic thinking, and the ability to make data-driven decisions to maximize return on investment (ROI). Key responsibilities include:
- Developing and implementing paid media strategies across platforms such as Google Ads, Meta (Facebook & Instagram) Ads, LinkedIn Ads, TikTok Ads, and YouTube Ads.
- Managing PPC campaigns, including keyword research, ad copywriting, and bid optimization to improve campaign performance.
- Creating and optimizing social media advertising campaigns to ensure alignment with marketing objectives and audience targeting strategies.
- Monitoring and analyzing campaign performance, generating reports, and providing insights to optimize results.
- Conducting A/B testing on ad creatives, headlines, and audience segmentation to improve performance.
- Keeping up to date with industry trends, platform updates, and best practices to ensure campaign competitiveness.
- Collaborating with internal teams, including design, content, and marketing, to develop high-performing ad creatives and landing pages.
- Managing and allocating advertising budgets efficiently, ensuring cost-effective ad spend while maximizing campaign performance.
- Developing audience segmentation strategies to target the right customers with tailored advertising content.
- Providing stakeholders with regular reports and insights, highlighting key metrics, trends, and actionable recommendations.
Required Skills and Qualifications of Paid Media Consultant
To be successful in this role, candidates should possess the following qualifications and skills:
- Proven experience in paid media advertising, including PPC, social media advertising, and programmatic display campaigns.
- Hands-on experience with advertising platforms, such as Google Ads, Meta Ads, LinkedIn Ads, TikTok Ads, and programmatic display networks.
- Strong analytical skills, with the ability to interpret data, identify trends, and make data-driven decisions.
- Experience in managing advertising budgets, with a strong focus on ROI and performance optimization.
- In-depth knowledge of digital marketing trends, including audience segmentation, remarketing, and conversion tracking.
- Proficiency in analytics tools, such as Google Analytics, Google Tag Manager, and Facebook Business Manager.
- Strong copywriting skills, with the ability to create compelling and high-converting ad copy.
- Ability to work independently and collaboratively, managing multiple projects in a fast-paced environment.
- Excellent communication and reporting skills, with the ability to present insights and recommendations to stakeholders.
Why Work With Paid Media Consultant?
- Competitive Salary: Earn between £39K–£45K per year, based on experience and expertise.
- Career Growth: Opportunities for professional development and continuous learning.
- Diverse Projects: Work on campaigns across various industries, gaining broad exposure to different markets.
- Flexible Work Arrangements: Remote and hybrid working options available.
- Collaborative Environment: Work alongside a team of skilled professionals in a supportive workplace.
Application Process of Paid Media Consultant
Interested candidates are encouraged to apply by submitting their CV and a cover letter outlining their experience and suitability for the role.
This role offers an excellent opportunity for professionals looking to advance their careers in paid media marketing. If you are passionate about digital advertising and eager to make a meaningful impact, we look forward to receiving your application.