Content & Organic Marketing Specialist | Grow Your Impact!
Marketing Specialist – Content & Organic Marketing | Join Jebwa!
Description about Marketing Specialist
Are you a marketing specialist with a proven track record in managing paid digital marketing campaigns and driving outstanding revenue growth? If so, Jebwa wants you! We are looking for a creative and analytical marketing specialist to help grow our brand and enhance our organic and content marketing strategies.
Key Responsibilities as a Marketing Specialist
- Organic Social Campaigns: Collaborate with internal and external partners to plan, scope, and execute organic social media campaigns across multiple platforms, including Facebook, Instagram, Pinterest, YouTube, TikTok, and Twitter.
- Content Publishing & Community Management: Manage daily content publishing across all active organic channels and support customer care with proactive community management. This includes posting on weekends and outside business hours as needed.
- User-Generated Content (UGC) Sourcing: Identify and source high-quality UGC for marketing campaigns, social media, website, and email.
- Performance Reporting & Analytics: Deliver monthly social media reporting dashboards and campaign recaps, analyzing key performance metrics, trends, competitive insights, and opportunities for growth.
- Social Media Trends & Best Practices: Stay updated on social media trends, tools, and best practices while monitoring competitors and identifying opportunities for strategic partnerships.
- Creative Collaboration: Work closely with internal creative, brand, and technology teams to develop and execute integrated marketing strategies. Partner with external media agencies for content amplification.
- Content Strategy & Outreach: Lead ideation, strategy, and promotion of content assets, including blog posts, white papers, videos, and contests to drive engagement and brand awareness.
- Influencer Marketing & Partnerships: Collaborate with the influencer marketing manager to identify, recruit, and manage influencers for content partnerships, ensuring successful content promotion.
- Campaign Monitoring & Optimization: Track and measure the effectiveness of marketing campaigns, analyzing performance data and identifying areas for improvement.
- Senior Leadership Presentations: Regularly present key business metrics, marketing performance insights, and progress-to-goals to senior leadership.
What We’re Looking For a Marketing Specialist
- 3+ years of marketing experience in content marketing, social media, or digital marketing, either in-house or at an agency.
- Data-Driven Mindset: Strong analytical and quantitative skills with a focus on tracking campaign impact and optimizing for performance.
- Excellent Communication Skills: Ability to write compelling marketing copy, as well as communicate effectively with cross-functional teams.
- Attention to Detail & Project Management: Experience managing high-volume, simultaneous projects at different stages of execution while maintaining quality.
- Proficiency in Social Media Tools: Familiarity with tools like Curalate, Sprout, Khoros, Sprinklr, Dash Hudson, Facebook Ads Manager, and other social media publishing and analytics platforms.
- Content Creation Skills: Experience writing copy and basic editing of social media assets (cropping/editing images, videos, and creating Instagram Stories).
- Startup Mindset: A positive, hands-on, and nimble approach to working in a fast-paced, entrepreneurial environment.
- Multi-tasking Abilities: Comfort with managing multiple campaigns in a fast-moving environment.
- Industry Knowledge (Preferred): Prior experience in the fashion or luxury industry is a plus.
- Creative Skills (Preferred): Experience in photography and video editing with familiarity in tools like Photoshop is a bonus.
Why Join Jebwa?
- Exciting Growth Opportunity: Be part of a fast-growing e-commerce brand with a strong focus on content and organic marketing.
- Collaborative & Creative Culture: Work with a team that values creativity, data-driven decision-making, and strategic innovation.
- Impactful Work: Your contributions will directly shape brand awareness, engagement, and sales growth.
- Flexible & Dynamic Role: Enjoy a role that offers variety, creativity, and the chance to work on cutting-edge marketing strategies.
How to Apply as a Marketing Specialist
If you’re excited about the opportunity to lead organic and content marketing initiatives at Jebwa, apply now and tell us:
- Your experience managing social media and content marketing campaigns.
- Examples of successful organic marketing strategies you’ve executed.
- Why you’re the perfect fit for this role!
Join us in shaping the future of content-driven marketing