Junior CRM & Content Marketing Manager UK | £27.6K–£30K
About Content Marketing Manager
As a Junior CRM & Content Marketing Manager, you will play a key role in managing customer relationships, executing marketing campaigns, and creating compelling content to drive engagement and conversions. You will work closely with marketing, sales, and product teams to enhance customer experience, optimize retention strategies, and improve brand visibility.
This is an ideal opportunity for a marketing professional with 1-2 years of experience looking to grow their career in CRM and content marketing.
Key Responsibilities of Content Marketing Manager
CRM Management & Customer Engagement
- Assist in managing customer relationship management (CRM) systems to enhance customer retention and engagement.
- Develop and execute email marketing campaigns, including newsletters, promotions, and automated workflows.
- Segment and analyze customer data to personalize marketing efforts and improve campaign effectiveness.
- Monitor and report on CRM performance, providing insights to enhance customer lifecycle strategies.
- Collaborate with customer service and sales teams to ensure a seamless customer experience.
Content Marketing & Brand Strategy in Content Marketing Manager
- Create, edit, and publish high-quality content for websites, blogs, social media, and email marketing.
- Develop engaging marketing materials such as case studies, whitepapers, and product descriptions.
- Optimize content for SEO and conversion to drive organic traffic and increase engagement.
- Work with designers and multimedia specialists to produce visual and video content.
- Maintain brand consistency across all marketing channels.
Campaign Execution & Performance Analysis in Content Marketing Manager
- Assist in planning and executing multi-channel marketing campaigns.
- Monitor campaign performance using Google Analytics, CRM tools, and social media analytics.
- Conduct A/B testing to optimize subject lines, content, and CTAs for better engagement.
- Provide regular reports on key KPIs, customer behavior, and engagement metrics.
Skills & Qualifications of Content Marketing Manager
Essential
- 1-2 years of experience in CRM, content marketing, email marketing, or digital marketing.
- Strong understanding of CRM systems (HubSpot, Salesforce, or similar).
- Experience with email marketing platforms like Mailchimp, Klaviyo, or ActiveCampaign.
- Excellent writing and communication skills with the ability to create engaging content.
- Knowledge of SEO best practices and content optimization techniques.
- Basic knowledge of Google Analytics, social media analytics, and reporting tools.
- Strong attention to detail, analytical thinking, and problem-solving abilities.
- Ability to work independently and collaboratively in a team environment.
Desirable in Content Marketing Manager
- Experience with marketing automation and lead nurturing.
- Familiarity with design tools (Canva, Adobe Suite) for basic content creation.
- Knowledge of HTML/CSS for email marketing customization.
- Previous experience in a B2B or SaaS industry is a plus.
Benefits in Content Marketing Manager
- Competitive salary: £27.6K–£30K per year.
- Career growth opportunities in a dynamic and fast-growing company.
- Flexible working arrangements (hybrid or remote options available).
- Access to training and development programs to enhance skills.
- Company discounts, wellness programs, and social events.
- Opportunity to work with a talented and collaborative marketing team.
How to Apply in Content Marketing Manager
If you’re excited about this role and meet the qualifications, we’d love to hear from you! Apply now with your CV and a cover letter detailing your experience and why you’re the perfect fit for this position.