Digital Marketing Manager – Paid Media & Partnerships (LATAM)
NVIDIA Job Description: B2B & Paid Media Manager, Gaming and Computer Electronics Industry (LATAM Focus)
About NVIDIA: NVIDIA has been at the forefront of transforming computer graphics, PC gaming, and accelerated computing for over 25 years. Today, NVIDIA is harnessing the limitless potential of AI to shape the future of computing, creating groundbreaking technologies in computers, robotics, and autonomous vehicles. Our legacy of innovation is driven by cutting-edge technology and the world’s most talented people. Join us to make an impact and help define the next era of computing.
Role Overview: We are seeking an experienced B2B & Paid Media Manager to lead marketing efforts within the Gaming and Computer Electronics industry, with a particular focus on the Latin American market. This role will involve supervising local marketing teams based in Mexico, Argentina, Chile, and other regions, focusing on Partner Marketing programs with OEMs (Original Equipment Manufacturers), AICs (Add-In Card partners), and partner accounts. The position will play a crucial role in shaping and executing paid media strategies that will drive business growth for NVIDIA’s GeForce, Studio, and RTX AI PC ecosystems.
Key Responsibilities:
- Campaign Leadership: Lead the development and execution of highly impactful acquisition campaigns through Display and Paid Social channels, with a primary focus on driving customer acquisition for NVIDIA GeForce products.
- Partner Marketing: Build and manage relationships with key partners in the digital marketing ecosystem, including agencies, influencers, and OEMs. Strengthen co-marketing initiatives and drive collaborative marketing programs.
- Strategic Growth: Develop strategic growth plans and campaigns, ensuring the effective communication of Partner Marketing objectives and alignment with overall business goals.
- Data-Driven Decision Making: Analyze and optimize paid media initiatives based on performance data. Create automated reporting processes, providing insights to guide campaign optimization and growth.
- Market Intelligence: Stay up-to-date with industry trends and the competitive landscape in order to identify new opportunities for growth. Monitor competitor activities and proactively respond to market challenges.
- Budget Management: Manage co-marketing budgets, ensuring that return on investment (ROI) is met or exceeded. Optimize spending across channels to maximize impact.
- Cross-Functional Collaboration: Work closely with internal teams across different regions and functions, including marketing, sales, and product teams. Collaborate with OEM partners to solidify joint consumer strategies.
- Reporting & Insights: Provide comprehensive performance reporting and analysis on marketing campaigns, taking action on insights to improve results and influence business decisions.
What We Need to See:
- Experience: 10+ years of B2B marketing experience, with a focus on partner marketing and campaign management. 5+ years of hands-on experience managing digital marketing campaigns (Display, Paid Social, etc.) within the consumer-facing technology sector.
- Campaign Management: Proven experience in managing end-to-end campaigns using platforms like META, TikTok, Google Ads, and others. Strong understanding of ROI-focused marketing strategies.
- Leadership: Experience managing multi-country internal teams and external partners, with an entrepreneurial mindset and a creative approach to problem-solving.
- Analytical Skills: Outstanding analytical and quantitative skills, with the ability to leverage data for decision-making and performance optimization. Expertise in Excel for data analysis.
- Global Marketing Expertise: Experience in driving marketing programs across multiple international markets, with a particular focus on Latin America and the U.S.
- Project Management: Proven ability to build, implement, and scale cross-functional and co-marketing programs, with strong project management skills.
- Travel: Willingness and availability to travel frequently across Latin America and the United States.
Ways to Stand Out:
- Advanced Excel Skills: Strong proficiency in Microsoft Excel, including working with large datasets for analysis and reporting.
- Creative Problem-Solving: Ability to think outside the box and come up with innovative solutions to marketing challenges.
- Agency Experience: Experience working with agencies and managing marketing campaigns in collaboration with external partners.
- Communication Skills: Proficiency in English, with strong written and verbal communication skills to effectively manage global teams and partners.
- Leadership Qualities: Ability to drive strategic decisions and influence key stakeholders within the organization.
Why NVIDIA? NVIDIA is renowned as one of the most desirable employers in the tech industry. We are home to some of the brightest and most dedicated professionals in the world. If you’re passionate about technology and eager to take on creative and autonomous challenges, we want to hear from you.
This job description highlights the core responsibilities, qualifications, and skills needed for the B2B & Paid Media Manager role at NVIDIA, emphasizing its importance within the Latin American market and the gaming and computer electronics industry. Let me know if you’d like any further changes or details!
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NVIDIA: B2B & Paid Media Manager, Gaming and Computer Electronics Industry (LATAM Focus)
NVIDIA is a pioneer in the world of computer graphics, PC gaming, and accelerated computing. For over 25 years, the company has been at the cutting edge of technological innovation, and today, it is redefining the future of computing with the power of AI. As an integral player in the evolution of AI technologies, NVIDIA’s GPUs are now at the heart of not only computers but also self-driving cars, robots, and machines capable of understanding the world. The company’s ongoing legacy of transforming industries is driven by its people—world-class talent working in a diverse, inclusive environment that fuels creativity and excellence. NVIDIA’s mission is to push the boundaries of what’s possible, and we are seeking passionate individuals to join us on this journey to shape the next era of computing.
We are looking for an experienced B2B & Paid Media Manager who specializes in the gaming and computer electronics industry, particularly with a focus on the Latin American market. This pivotal role will involve leading local marketing teams in countries such as Mexico, Argentina, Chile, and others, and managing Partner Marketing programs with OEMs (Original Equipment Manufacturers), AICs (Add-In Card partners), and key partner accounts. As the Paid Media Manager, you will be responsible for driving impactful paid media campaigns that help achieve NVIDIA’s business objectives, focusing on growing the reach and acquisition of consumers for the NVIDIA GeForce, Studio, and RTX AI PC ecosystems.
Key Responsibilities:
Campaign Leadership: You will take the lead in developing and executing paid media campaigns across multiple channels, including Display and Paid Social, to drive customer acquisition for NVIDIA’s gaming and AI products. The campaigns will be tailored to the Latin American market and designed to ensure maximum impact, enhancing the visibility of NVIDIA’s cutting-edge technology among target audiences.
Partner Marketing & Relationships: A major aspect of this role is managing relationships with key partners in the digital marketing ecosystem, including agencies, influencers, and OEM partners. You will oversee the execution of co-marketing initiatives and work closely with these partners to enhance NVIDIA’s product visibility and strengthen joint marketing strategies. Building long-lasting partnerships and optimizing the marketing efforts with these partners is essential to achieving business goals.
Strategic Growth & Market Insights: The ideal candidate will be a strategic thinker, developing growth plans to expand NVIDIA’s reach in the Latin American region. In addition to strategic planning, you will also stay up-to-date with the latest market trends, competitors’ activities, and shifts in consumer behavior. Understanding the competitive landscape will help identify new opportunities for growth and allow you to refine marketing efforts accordingly.
Data-Driven Decision Making: A core component of this role is data analysis. You will oversee the development of automated reporting processes and continuously monitor campaign performance. This means leveraging data insights to drive decisions and optimizations across the campaigns. Your ability to use data to refine strategies will help maximize the ROI of all paid media initiatives.
Budget Management: You will be responsible for managing co-marketing budgets to ensure effective spending across multiple channels. One of your key objectives will be to ensure that the return on investment (ROI) for each campaign is met or exceeded. You will need to be resourceful and strategic in budget allocation to maximize campaign outcomes.
Collaboration with Internal Teams: The role requires close collaboration with other teams across NVIDIA, including product marketing, sales, and product development teams, to align marketing efforts with business objectives. Your coordination with regional and global teams will be key to delivering a unified and impactful marketing message to customers.
Cross-Functional Program Management: You will be tasked with building, implementing, and scaling marketing programs across the organization. Your role will require exceptional project management skills, as you will be working with various stakeholders in different regions to align marketing campaigns and ensure smooth execution.
Qualifications:
Experience & Leadership: We are looking for a candidate with at least 10 years of B2B marketing experience, with a strong emphasis on partner marketing. You should have at least 5 years of experience in ROI-focused digital marketing within a consumer-facing technology organization. Your expertise should include managing paid media campaigns across multiple platforms such as META, TikTok, Google Ads, and others.
Team Management & Cross-Country Leadership: The successful candidate will have a proven track record of leading multi-country teams, especially in Latin America. Experience in managing external partner relationships, collaborating across diverse teams, and driving results in a cross-functional environment is essential.
Analytical & Decision-Making Skills: You should have a strong analytical mindset, with a deep understanding of data and how to leverage it for decision-making. Expertise in Excel for analyzing large datasets and extracting meaningful insights is essential for this role.
Global Experience & Marketing Programs: A key component of the job is the ability to drive marketing programs across multiple international markets. Previous experience scaling marketing programs for global audiences, particularly within Latin America, is a significant advantage.
Willingness to Travel: As this role will focus on Latin America, frequent travel within the region and to the United States will be required.
Why NVIDIA?
At NVIDIA, we are committed to hiring the best talent and creating an environment where people are empowered to do their best work. Our employees are among the most creative and passionate individuals in the tech industry, and we pride ourselves on fostering a culture of collaboration and innovation. If you are excited about driving business growth through cutting-edge technology and innovative marketing strategies, we would love to hear from you.
If you’re eager to join an organization that is leading the future of AI, gaming, and computing, and if you have a passion for marketing in a dynamic and fast-paced industry, come join us at NVIDIA. Let’s work together to make a lasting impact on the world.