SEO and Content Marketing Manager (Remote) Columbus, OH, USA
SEO and Content Marketing Manager (Remote)
Are you a content creator with a knack for SEO? Do you have a proven track record of growing organic traffic? Are you deeply analytical and process-driven by nature? If that sounds like you, keep reading.About Northpeak
Northpeak is a conversion rate optimization and growth marketing agency focused on creating world-class user experiences that increase conversions and revenue. Our work is grounded in research, data, and design. We’re hiring people that want to raise the bar of marketing higher. We believe in reasonable deadlines, treating people with respect, and providing them with opportunities to grow. We’re looking for people that are fun to work with and want to build something they’re proud to share with the world. We work with clients across industries in B2B and B2C, including SaaS and eCommerce. We specialize in tactics like CRO, Technical SEO, Google Ads, Content Strategy, Facebook Ads, and Email. Our bread and butter is building efficient, holistic marketing strategies and we do this with our team, process, and style.
About the Role
As a Content and Search Marketing Manager at Northpeak, you will be responsible for overseeing the content pipeline and increased organic visibility for 4-6 clients. You will be responsible for significantly growing our client’s organic traffic by producing and optimizing long-form content that helps our clients. You have a deep understanding of the pillar-cluster content model, experience ranking at the top of SERPs for high-value keywords, and proven frameworks for growing organic traffic.
Here’s what you’ll be doing:
- Keyword and topic research, Keyword mapping, SEO audit and analysis
- Technical SEO, On-site optimization
- SEO strategy planning
- Content marketing strategy for blog posts and editorial calendar
- Content and blog posts creation for on and off-site publishing
- Link building and brand mentions on high-authority publications
- Uncover and holistically understand a company’s existing content performance to find the bottlenecks preventing the business from achieving their goals
- Help Northpeak clients grow their organic visibility with long-term growth content.
- Assess qualitative and quantitative data to make informed decisions about content strategies
- Define your measures of success and track core KPIs
- Develop content strategies for client websites to maximize business growth