Digital Marketing Manager | Contract-to-Hire Opportunity
TorchLight is seeking a talented and experienced Digital Marketing Manager for a contract-to-hire opportunity. This role is perfect for a marketing professional with a proven ability to drive revenue growth through innovative and results-driven digital marketing strategies. The position requires expertise in email marketing, demand generation, and data-driven decision-making, with a strong focus on customer acquisition, retention, and conversion optimization.
Location
Digital Marketing Manager remote position. Candidates must be U.S. citizens or hold a permanent residency card to be eligible for consideration.
Digital Marketing Manager Employment Details
- Type: Contract-to-hire
- Hours: Full-time, 40 hours per week
- Compensation: $38 to $43 per hour
- Note: Rates and salary ranges are based on experience, certifications, industry knowledge, and technical expertise.
Key Responsibilities
As a Digital Marketing Manager, you will be responsible for developing and executing comprehensive digital marketing programs designed to maximize revenue and deliver measurable results. Specific responsibilities include:
- Revenue Growth:
- Design and implement innovative digital marketing strategies to maximize revenue performance.
- Audience Targeting and Segmentation:
- Build and manage target audiences and customer segments to deliver personalized messaging that drives engagement and conversion.
- Email Marketing:
- Develop and manage the email marketing calendar, ensuring alignment with overall business goals and priorities.
- Use customer data to create personalized messages and content for enhanced engagement.
- Website Optimization and SEO:
- Optimize strategies to improve website purchase flow and enhance search engine rankings.
- Campaign Execution:
- Plan and execute digital campaigns, including SEO/SEM, and measure their performance against established KPIs.
- Performance Measurement:
- Monitor and report on the effectiveness of all digital marketing initiatives, providing insights to guide future efforts.
Skills and Experience
The ideal candidate will possess the following qualifications:
- Experience:
- A minimum of 3 years in digital marketing, with a track record of managing revenue-focused campaigns.
- Technical Proficiency:
- Expertise in digital marketing tools and platforms such as Google Ads, email marketing platforms, SEO tools, and analytics software.
- Analytical Skills:
- Demonstrated ability to analyze data, draw actionable insights, and use these insights to optimize campaigns.
- Technical Tools:
- Advanced skills in Excel and PowerPoint to manage data and create impactful presentations.
- Communication:
- Strong written and verbal communication skills to effectively convey ideas and strategies to stakeholders.
About TorchLight
TorchLight Hire is dedicated to connecting qualified candidates with contract and permanent roles in marketing, communications, creative, and digital fields. We prioritize matching professionals with opportunities that align with their skills and cultural values.
As a TorchLight contractor, you’ll enjoy industry-leading benefits, including:
- Medical insurance
- 401(k) plans
- Additional perks and benefits
Commitment to Diversity, Equity, and Inclusion
TorchLight is deeply committed to fostering a workplace culture that values diversity, equity, and inclusion. We embrace people from all backgrounds, perspectives, and experiences, including our employees, contractors, and clients. For more information about our commitment to diversity, please visit our website.
Application Process
If you’re an experienced Digital Marketing Manager looking to advance your career with a dynamic and supportive organization, we encourage you to apply today. Join TorchLight and become part of a team that values your skills and dedication.